Clay Consulting
Where practices take shape
Clay helps therapists get online and stay findable, without piecing together a dozen tools or learning to be a marketer overnight.
You trained to hold space for people. Not to build websites, setup booking systems, file self-assessments, or figure out SEO.
Most therapists going private end up piecing together a website builder, a scheduling tool, a payment processor, a directory listing, an accountant, and a lot of late evenings. It works — eventually. But it costs time you'd rather spend with clients, and money on tools that don't talk to each other.
Clay brings it into one place. One setup. One monthly fee. One team that understands both the clinical world and the business one.
Why Clay?
Your website, built and live
A professionally built therapy website, set up in your name, optimised for search, and live within two weeks. No technical knowledge needed — you fill in a short form, we handle the rest.
Your online presence, sorted
Google Business Profile, local SEO, and your profile on the right therapy directories — so the clients looking for someone like you can actually find you.
Built for therapists
Clay was founded by George — currently training at CCPE, with a decade in marketing and commercial strategy. He built Clay because this support didn't exist. It does now.
How It works
Clear, structured, and shaped around where you are.
1. We talk
A free first call to understand where you are, what kind of practice you want to build, and what's already in place. No pitch — just a conversation about where you're heading.
2. We map it out
A clear plan — what to build, what to fix, what to leave alone, with realistic timelines and costs.
3. Clay gets to work
Your site is built, reviewed with you, and goes live (typically within two weeks of your onboarding form coming in).
4. Clay stays close
A low monthly fee covers ongoing hosting, updates, and SEO maintenance. You focus on clients; we make sure the site keeps working for you.
Every practice is different. Start with a free call — no pitch, just a conversation about where you're heading.
This is what you'll get
Every Clay site is built on a clean, professional template — designed to build trust with prospective clients from the first visit. Here's an example of a recently completed site.
Why this matters
Around 4 in 10 UK businesses don't make it past their fifth year. The most common reason isn't lack of skill — it's admin, cash flow problems, and decisions made without the right information.
For therapists, the risk is sharper. Training prepares you to hold space for people, not to run a business. New practitioners end up doing both — without HR, finance, or marketing teams to lean on.
Clay exists so the business side never gets in the way of the work that brought you here.
Sources: ONS Business Demography (2024); BACP Private Practice Toolkit
Ready to get your practice online?
Fill in a short form and we'll have your site live within two weeks. No technical knowledge needed.
Have a question first?